Steve Jobs died at the age of 56.
His love for simplicity allowed him to connect with millions of people all around the world. Through excellent products that were free from the unnecessary parts, like Ipods without the scroll buttons, he was able to deliver what people wanted- music (an Ipod) instead of a machine that helps you to listen, simple platforms that are efficient and easy to use, help your creativity grow (a Mac) instead of a computer that you need to learn about. The products focus on their purpose- satisfying your needs, and fast.
Be a yardstick of quality. Some people aren’t used to an environment where excellence is expected.
They give you space for your own thoughts. You listen to music, or use your Mac computer without the energy consuming process of concentrating on the machine itself. You just listen… that frees your mind and allows you to do more of what you want, and become more of who you are…
“My job is to not be easy on people. My job is to make them better.”
“It comes from saying no to 1,000 things to make sure we don’t get on the wrong track or try to do too much.”
This day is sad not only because somebody lost his life, at an early age… but also because the world needs people who think, who want to give excellent products to others, that serve for years. And focus on what is essential, like finding the need and satisfying it.
“That’s been one of my mantras — focus and simplicity. Simple can be harder than complex: You have to work hard to get your thinking clean to make it simple. But it’s worth it in the end because once you get there, you can move mountains.”
— BusinessWeek interview, May 1998
“People think focus means saying yes to the thing you’ve got to focus on. But that’s not what it means at all. It means saying no to the hundred other good ideas that there are. You have to pick carefully.”
“We don’t get a chance to do that many things, and every one should be really excellent. Because this is our life.
Life is brief, and then you die, you know?
And we’ve all chosen to do this with our lives. So it better be damn good. It better be worth it.”
“Almost everything–all external expectations, all pride, all fear of embarrassment or failure–these things just fall away in the face of death, leaving only what is truly important. Remembering that you are going to die is the best way I know to avoid the trap of thinking you have something to lose. You are already naked. There is no reason not to follow your heart.”
Articles about Steve Jobs on our blog:
Steve Jobs 3 Stories
“Here’s to the crazy ones, the misfits, the rebels, the troublemakers, the round pegs in the square holes… the ones who see things differently — they’re not fond of rules… You can quote them, disagree with them, glorify or vilify them, but the only thing you can’t do is ignore them because they change things… they push the human race forward, and while some may see them as the crazy ones, we see genius, because the ones who are crazy enough to think that they can change the world, are the ones who do.”
1. The history of Personal Computers, Steve Jobs and Bill Gates. In three parts
To watch the whole documentary, visit
Steve Jobs and Bill Gates
2. A conversation between Steve Jobs and Bill Gates . In eleven parts.
Rivals… or rather close friends?
To watch the whole conversation, visit
Steve Jobs vs Bill Gates